About the speaker: Craig Jones is the SVP of Global Supply Chain Operations at Under Armour, with over 25 years of diverse supply chain experience. Based in Singapore, he oversees all aspects of the supply chain, including inbound/outbound transportation, customs, distribution centers, and omni-fulfillment operations. His energy and ability to inspire people from different backgrounds are well-known. He leads a team of professionals, developing a culture of leadership and collaboration. He collaborates with divisions, wholesale accounts, and shared services to shape a supply chain strategy aligned with business needs. He has achieved financial goals, enhancing the group’s profitability. Prior to Under Armour, he held key positions at ALDO Group, IKEA Saudi Arabia, Silver Peacock Group, and Aldi UK. With over 35 years of industry expertise, he excels in management, logistics, sales, operations, and supply chain. He thrives on identifying emerging trends and implementing innovative solutions to optimize supply chain processes. His focus on strategic partnerships, collaboration, and technology drives efficiency and competitiveness. He values continuous improvement and invests in the development of his team.

About the company: Under Armour is a global sportswear brand renowned for empowering athletes. They offer innovative athletic apparel, footwear, accessories, and connected fitness solutions. With a strong presence in North America, Europe, Asia-Pacific, and Latin America, Under Armour caters to athletes worldwide. Driven by a commitment to excellence, Under Armour has achieved remarkable sales growth and garnered industry recognition through numerous awards. In the European Union, they have strategically expanded operations, focusing on the unique needs of European athletes. By investing in infrastructure and resources, Under Armour efficiently serves customers across the EU. Under Armour’s EU operations prioritize strong partnerships with local retailers and sports organizations, delivering tailored product offerings and exceptional customer experiences. Their success stems from understanding diverse sporting cultures and preferences within the EU. As a leader in the sports industry, Under Armour’s dedication to innovation and quality remains paramount. They continue to revolutionize sportswear by providing athletes of all levels with high-performance gear. In summary, Under Armour is a global sportswear brand empowering athletes with innovative apparel, footwear, and accessories. With a strong presence in the EU, they prioritize tailored product offerings and partnerships with local retailers and sports organizations. By continuously investing in innovation and quality, Under Armour revolutionizes the sports industry.

Revenue: $5.6 billion USD

Employees: 17,500